Discovery Toys is the premier learning toy company dedicated to supporting early childhood development through Play. A trusted brand for over 45 years, we specialize in premium quality, kid-powered learning products for children ranging from newborns to school-aged children. The company began when an early childhood educator, Lane Nemeth, first brought together a group of dedicated teachers, mothers, and parents to take on the critical topic of education for children through play. After selling to groups of eager parents in the home, Discovery Toys was born. Generations later, we continue this tradition with the highest quality Learning through Play products in the market.


Discovery Toys helps kids learn and grow through play by offering the most outstanding developmental toys, books and games available. We also offer a flexible, meaningful and rewarding income opportunity that allows individuals to make a true difference in the lives of children.


Discovery Toys products are designed with the understanding that children learn best through hands-on, kid-powered play, as attested over decades by Piaget, Montessori, Peter Gray,and many other child development experts. From birth to school age, children learn best through physically interacting with the environment and using all of their senses to build new knowledge. More recently, the American Academy of Pediatrics reports that child-directed play is fundamentally important for learning 21st-century skills, such as problem-solving, collaboration, and creativity.
DT combines multiple levels of learning in every toy, with safety and quality standards beyond the national standards. As many of our customers and Product Advisors can testify, a Discovery Toys product is not a typical educational toy that you can find at your local toy shop. Each Discovery Toys product incorporates multiple “Layers of Learning” to empower the child to grow and advance with the product. These “Layers of Learning” complement well the scaffolding approach to education, with parents or other adults encouraged through included activity guides to support the early childhood development of progressive skills and eventual independent learning.
Our hope is to help each child develop the fundamental skills and passion for future learning success and for innovative thinking.


Jerry R. Salerno
Discovery Toys CEO
Jim Meyers
Discovery Toys COO
Cindy Frederickson
Director of Operations
Jim Garber
Senior Product Manager


We have continuously benefited from the advice and support of these incredible women who work tirelessly in their respective fields to support the healthy development of all children.
Georgia Bozeday
Director of Educational Services at Rush Neuro Behavioral Center, Adjunct Instructor at Northeastern Illinois University
Maria Marinakis
Founder of 10-Minute Parenting, Author of Parenting Infants & Toddlers Without Going Nuts, Creator of Busy2Balance Breakthrough program
Jennifer Jones
CCC-SLP, BCS-S, C/NDT, Speech Language Pathologist, Founder & Executive Director at Apparo Academy

The following are just some of the awards our products have earned:

• Family Choice Award
• Mom's Choice Award
• Parents' Choice Award
• Baby Magazine Award
• Dr. Toy Top Toy Award
• Creative Child Magazine
• Preferred Choice Award
• Parenting Magazine Toy of the Year

• Scholastic Parent & Child Teachers' Picks Award
• Learning Magazine Teachers Choice Award
• Oppenheim Toy Award
• National Parenting Center Seal of Approval
• iParenting Media Award
• Autism Live Top Toy Award


Many of our products have useful applications and play experiences for children with autismn and special needs. Some of our greatest advocates are occupational therapists and special needs teachers and caregivers.

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The company participates in charitable activities through our efforts at both the individual team member level and the corporate level. As a proud partner of Toys for Tots, Discovery Toys has donated over $2,500,000 worth of toys to the program to date.

Our growing annual DT Easter Basket Program has brightened the lives of many children in need across North America. Play Advisors identify local organizations (shelters, hospitals, etc.) who can benefit and recruit sponsors to contribute funds and items to help fill hand-wrapped gift baskets. Over 4,000 baskets were distributed this past Easter through the efforts of team members across North America. Through these efforts, families in need across the continent are able to benefit from rich learning through play with the help of our products.


Check our Discovery Toys YouTube Channel to see a host of sizzle videos demonstrating our top products.  Learn how they work, different ways to
play, and see the amazing developmental benefits our products have for

Sizzle Videos